What exactly Elon Musk will do with Twitter remains to be seen, but his first week as sole proprietor has highlighted some important security issues. Key among them is his reported plan to start charging for verification (aka the blue tick). As one former soap actor explained (on Twitter, naturally), "Years ago, before verified accounts were a thing, back when I was on Eastenders, I was contacted multiple times by parents of children who had been “conversing” with me online. 11-15 year old children that had been talking with a fake me." Of course, it's not clear how the new verification scheme will work but the issue of impersonating well-known personalities is one of many intractable problems Musk now owns. After all, verification was introduced in 2009 after a user sued Twitter saying he was being impersonated on the site.
Among those in the dark about Musk's plans are his staff. A week after his arrival, they were still waiting for an official communication from him. Instead, an email signed 'Twitter' told them they would learn by 0900 Pacific Time today whether they still have a job. Those staying will receive an email to their corporate account. For those being fired, it will land in their personal inbox. It is clear the cuts will be swingeing. The detrimental impact on the company's already questionable security is obvious. Meanwhile, a class action lawsuit has already been filed. It accuses the company, i.e. E.Musk esq., of failing to follow US employment law.
Musk is desperate to cut costs and drive up revenues to help service the $13.2 billion debt now sitting on his company's balance sheet. Reuters quotes sources as saying he is demanding annual savings of $1 billion in infrastructure spending. Among the ideas is a reduction in extra server space that enables Twitter to handle high traffic. "Musk is willing to introduce...risk," a source said. According to The Washington Post plans are afoot to launch a paid-video feature, which could be used to monetise adult content. The second-largest investor in Twitter is Saudi Arabia's sovereign wealth fund. After initially opposing the deal, the Kingdom Holding Company now says it will hold onto shares valued at $1.89 billion. The fund is sure to be thrilled with the plans to make money out of adult videos.